Posted by Ann Oliveri under
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Domain naming requires a bunker mentality to work out all the variations and extensions (.com, .net, etc.) to protect your franchise from “wannabes” looking to trap the unwary. With choices increasingly limited–New Scientist magazine notes that 2.8 billion IP address…
Posted by CindyAE under
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Today Oprah featured guests with terminal cancer, including Professor Randy Pausch (pic), now famous for his “last lecture” at Carnegie-Mellon. Among other advice, Prof. Pausch included importance of knowing how to apologize properly.
“When you screw up, apologize. A good apology has three parts ….
1. I’m sorry.
2. It was my fault.
3. How do I make it right?
Most people skip that third part; but that’s how you can tell sincerity“.
Good advice.

Posted by Cynthia D'Amour under
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From their continued messages of appreciation!
I recently stayed at the Hilton Garden in downtown Chicago - a business-orientated hotel that went over the top in appreciating my decision to stay with them.
When I first walked in, I felt like I was a long lost friend - the desk clerk seemed genuinely happy I was […]
Posted by CindyAE under
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There’s a great New Yorker cartoon of a dog typing at a computer with the explanation, “On the Internet, nobody knows you’re a dog“. I’d like to add they don’t know if you’re a puppy or older dog either.
I participate in online communities: foreign movies, travel, cairn terrier (pic) owners, etc. … and discussion doesn’t include my age. My daughter is joining Facebook group “my Saab smells like crayons” (community with Saab detail in common). Crayon smell when I drove it too.
Associations often immediately draw generational lines when discussing social media, online communities, emerging technologies … when age isn’t limiting detail online. We need open-approach to communities, and not try to put puppies in one box, and older dogs in another.
…
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Posted by Mickie under
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I kid you not that within seconds of posting Roundtable Ruse, I got an e-mail from an association for which I agreed to lead a roundtable. Here are my instructions:
Thank all participants
Start the conversation on your assigned topic
Moderate questions from participants
Serve as a resource where appropriate
Communicate any necessary information to the ____ staff
Here’s where […]
Posted by Mickie under
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I’ve noticed lately that many associations are discouraging speakers from lecturing (you know – be the “guide on the side” versus the “sage on the stage”). Roundtable discussions seem to be the “in” solution.
But there is a problem. Being an effective guide on the side isn’t easy. I once attended […]
Posted by Ann Oliveri under
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Consultants are business shamans with rituals and rites–unique methods–that reveal the answer or the wisdom to navigate uncertainty. The larger the stakes, the bigger the price tag, and the more data will be produced to assure conversion experiences to bring…
Posted by Mickie under
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There seems to be a growing trend of associations providing Powerpoint templates for conference speakers. Really, what is the purpose here? Isn’t it kind of boring for each session to have the exact same slide graphics and color scheme? And why do they always seem to be orange? Plus, those header, […]