I’m considering shutting down my forums temporarily… given the tumbleweeds blowing through them and the wind whistling in the canyons.
I think I have too many, for a start. I have five Members’ only forums, including a Bulletin Board, several discussion forums, and a Newsletter discussion forum. Then I have six public forums, including a “Referral Service”, Help, Current Affairs, Scientific Meetings discussion forum, and Social Media forum (this last contains lots of examples that I found of field-related blog posts, wikis, videos, etc.).
I always had a bit of a problem working out whether these forums would be for members only, also given their predilection to worry about discussing clinical material, or also for the public to see what fascinating things they were discussing and want to join the association. The problem is obvious here. Everyone is discussing things… just not in the forums. They are hanging out on the listserve! They are posting referral requests on the listserve. They are posting office suites for rent on the listserve. They are posting comments about just-attended scientific meetings on the listserve! See where I’m going with this?
One forum in particular, the Current Affairs one, was meant to be somewhere that I or anyone else could post articles we come across which are relevant to the field. It would be great if some discussion ensued from some of the articles, but as it happens, I am the only one who posts them. And it’s a big old hassle to post an article in there, when I could much more easily cut and paste from my various Google alerts into a nice simple email, and send it to the listserve.
So you’re thinking, well, what have you done to drive people to the forums? Do you remind them that they are there? The answer is yes - I tell people all the time - every time I post something new, I send an email to the listserve to tell them to go check it out. But talking to myself is only entertaining for, oh, 15 seconds.
I always thought there was a fatal flaw to forums, where our members have to actually go to the forum to participate - which adds a major hurdle. My members are not people who are sitting at a computer all day long. They check their emails at lunchtime, and in the evening. Some even check between patients during the work day - just like they only answer messages just before each hour mark.
So, as a little experiment, I’m going to close some of the forums down, and see if anyone notices. I won’t delete them, of course, but I can make them accessible to “admin only” temporarily, and see what happens. In the meantime, I’m going to talk to a few people and see if I can reduce them down to a much smaller number. Maybe get rid of the public forums altogether (make them private to start with). Then reduce the total number to just the most important ones. And we’ll see what’s what.
